Private Real Estate

Both sides private.
Both sides protected.

Sellers market privately without going public. Buyers browse and make offers without revealing who they are. Everyone stays anonymous until they choose not to be.

I'm a SellerI'm a Buyer

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Private

Never on the MLS

Anonymous

Both sides protected

Verified

Every buyer is vetted

You Choose

Who sees what, and when

How It Works

Privacy that works for both sides

For Sellers

01

List Privately

Your property is marketed off-MLS. No public websites, no syndication, no open houses. Your name is never attached to the listing.

02

Review Buyer Requests

Verified buyers browse your listing anonymously and request an invitation. You see their qualifications, never their identity.

03

Invite on Your Terms

Choose which buyers to invite. Set your price range, timeline, and conditions. You control access at every step.

04

Close Privately

Negotiate through the platform. Identities are revealed only when both sides are ready to move forward.

For Buyers

01

Browse Anonymously

See interior photos, price range, and property details without knowing the address. The seller doesn't know you're looking.

02

Get Verified

Complete verification with proof of funds or pre-approval. This unlocks the ability to request invitations from sellers.

03

Request an Invitation

Found something you like? Request an invitation. The seller sees your qualifications, not your name.

04

Make Your Offer

If invited, review the full property details and submit your offer. Your identity is revealed only when you decide to move forward.

What Makes This Different

Anonymous until you choose not to be

Most platforms protect one side. We protect both. Sellers stay anonymous until a contract is signed. Buyers stay anonymous until they submit an offer. If either side operates through an LLC or trust, their personal identity may never be exposed at all.

Seller Identity Protected

Your name, contact information, and reason for selling are never shared with buyers. Listings use a reference number, not your name. Your identity is revealed only at contract execution — or never, if you sell through an entity.

Buyer Identity Protected

Browse listings, request invitations, and communicate with sellers without revealing who you are. Your identity is shared only when you submit an offer — or never, if you buy through an entity.

No Public Exposure

No MLS. No Zillow. No Realtor.com. No yard signs. Your property is visible only to verified buyers on the platform. The outside world doesn't know it's for sale.

Verified Participants Only

Every buyer is verified with proof of funds or pre-approval before they can request access to your listing. No tire-kickers, no unqualified inquiries.

Entity-Based Privacy

Buy or sell through an LLC or trust, and your personal identity stays out of the transaction entirely. We coordinate the real estate side — independent attorneys handle entity formation.

Full Brokerage Support

Lucid Realty is a licensed Florida brokerage. You get real representation, real contracts, and real protection — with privacy built into the process from day one.

For Sellers

Is private marketing right for you?

Not every property fits the private model. It works best when you want to control who knows your home is for sale, test the market without commitment, or maintain privacy during a transition.

You want to sell without neighbors, colleagues, or tenants knowing

You want to see what the market offers before committing publicly

You prefer to deal only with verified, qualified buyers

You want to control access to your property at every step

You're going through a life transition and privacy matters

Take the Seller Fit Quiz

No account required. No obligation.

For Buyers

Access private listings. Stay anonymous.

Browse homes that never hit the public market. See interior photos, pricing, and property details without revealing who you are. Your identity stays private until you decide to make an offer.

01

Browse Without Being Seen

View anonymized listings — interior photos, price ranges, and property details. No one knows you're looking.

02

Request Access on Your Terms

Found something? Request an invitation. The seller sees your qualifications, not your name.

03

Buy Through an Entity

Purchase through an LLC or trust and your personal identity may never be disclosed. We handle the real estate — attorneys handle the entity.

04

Priority Access Available

Optional membership gives you early access to new listings and higher visibility to sellers. No pressure, no commitment.

Get early access to private listings

We'll only contact you about matching properties.

About

Built for a different kind of deal

Not every home sale belongs on the MLS. Some sellers want control over who knows their home is for sale. Some buyers want to shop without every agent in town knowing what they're looking at. Lucid was built for both.

This is a private marketplace where both sides of the transaction stay anonymous until they decide otherwise. Sellers list without going public. Buyers browse without being identified. The platform handles the matching — a licensed brokerage handles the deal.

Founded by Morgan Sloan, a Florida broker with a background in residential sales, property investment, and construction.

FAQ

Common questions

Contact

Let's talk

Whether you're considering selling privately or want access to off-market properties, we'll walk you through how it works and whether it's a fit.

Local

(407) 995-8243

Toll-Free

1-877-875-LUCID
info@lucidoffer.com